10:06 SQL Server 2008 is going to increase productivity, once these new features are available we’ll be able to leverage additional tools both as data people and as consumers and users of data. Office and Excel are going to be huge in the future, combined with SharePoint and PerformancePoint. These new tools, the new vision is going to be amazing!
10:04 The users are able to serve themselves. This is very very important to the users. It’s very important to data folks. It makes our jobs easier by offloading the development time. This is all built on SQL Server 2008!
10:00 Analysis Services now has a section in the Share Point administration page, cool. Showing SharePoint as a way to view key IT decision points - query response times got bad, more memory was added, query response times got good. This is way cool. “Social network for data… it’s when data suddenly becomes significant.”
9:57 More Donald Farmer on stage.
9:56 Gemini is about end-user empowerment and making it visible and trackable. It’s managed self-service.
9:52 BI today - you can do embedded BI today. What’s in the future? More solutions building - adding more of these capabilities to the end users. Users will find a way to solve their own problems, so we need to be on board with how to help them and support them.
9:50 BI is becoming part of the standard interface. It’s the only way to help it grow to every user. Embedded reports again. Embedded KPIs. With the same tools, it’s a lot easier to move from OLTP to BI. We’re putting BI into the context of the applications we all use today. Context is king. Give data context and meaning and it suddenly becomes information
9:45 BI is very very important for the future of SQL Server. Bigger deployments, bigger volumes of data, better UX. Reports are being embedded inside of mainstream applications, you can even include a Report Builder in your apps!
9:42 Overall there are a lot of great features available in Report Builder 2.0. Looks like it’s a lot more powerful that it’s ever been, there’s a lot of potential.
9:40 Okay, these new features are very, very cool to the business people, however I’m not sure that the SQL Server nerd brigade really wants to see how their boss’s boss’s boss can build reports that help them downsize the DBA team.
9:37 In under two minutes, we have a slick report with a nice theme, formatting, a data source, and now we’re running it! TA DA!
9:35 Report Builder 2.0 can be downloaded right now. Go get it! Go! Go! Go!
New UI in Report Builder - it looks like Office. Very smooth integration. Report Builder has many more powerful features available - users can write MDX or use those smelly old reporting cubes.
9:33 Carolyn Chau is taking the stage - Lead Program Manager for Report Services.
9:31 Managed self-service building - give the users more power with Report Builder 2.0
9:30 “SQL Server is a data platform that works in a heterogeneous environment.” Ain’t that the truth! New data providers have been brought out for Oracle, TeraData, others.
9:27 Tom is talking about scaling in SQL Server - out and up! There was a big focus in SQL Server 2008, too, on bringing together the end-to-end experience - moving data into SQL Server through SSIS, OLTP, SSAS.
9:25 Tom is back on stage talking about moving away from BI as a specialty and moving towards building collaboration that turns data into information and helps people analyze their data in Excel. It brings BI to the primary data consumers, really.
9:20 Excel, as a front end to PerformancePoint data, can be used to adjust forecasts. Changes in the Excel spreadsheet happen in real time with PerformancePoint and then it’s possible to post an announcement to your team with SharePoint’s built in collaboration tools.
9:17 Back to the dashboard - task driven work instead of app drive work. Showing off the chat integration in SharePoint. Also showing off some of the custom searching you can do in SharePoint based on data stored in SQL Server.
9:14 Demonstrating scorecards, plan vs actual performance using SharePoint as the interface, office docs and Outlook tasks as the home page. There are some great tooltips popping up giving additional metadata. Live Maps integration showing running oil rigs with weather overlays, additional contextual information for each of the oil rigs when you hover.
9:12 Bruno Aziza, Business Architect in Enterprise Marketing, is up on stage to demonstrate a real-life example of how pervasive BI can be used with SharePoint, PerformancePoint, and SQL Server.
9:10 Microsoft’s goal is to bring value to all users in an organization, not just specialists. The user experience should be familiar, not confined to special tools. It shouldn’t be a quantum leap to go from being an OLTP person to a BI person (I agree with this! It’s been very tough for me to get my head around what they’re going on that side of the house).
9:07 BI is definitely a huge part of what Microsoft is doing - Pervasive BI is the theme of the keynote. How can we catalyze BI adoption in our organizations?
9:05 Tom Casey - GM for Microsoft Business Intelligence at Microsoft is giving the keynote.
9:02 All of the volunteers and bloggers have been recognized for the help they give to the community. PASSion Award for being an amazing volunteer: Kathi Kellenberger.
9:00 Hosted Trial Program of SQL Server 2008
8:57 PASSPort is going live today. This is a social component of the sqlpass.org website that allows PASS members to participate, learn, and be recognized within the community. We’re getting a demo now.
Create a profile by Dec 31, 2008 and you might just win a red Dell XPS laptop!
8:53 Technology Update - sqlpass.org has left beta. Thanks to MaximumASP and Dell for hosting and hardware. Key feature updates:
- Technical Articles
- PASS Tips
- PASS Blog
- Over 300 hours of recorded content
- Community Events Calendar - user groups, etc - will be coming soon
- Chapter website integration
I’ll be providing content for the AppDev SIG once the conference is done.
8:50 PASS Financials - PASS is committed to openness and transparency in both the financials and board minutes. The conference is responsible for 86% of the organization. Come to the Summit, help support PASS!
8:49 SQL Server Heroes Unite event from 6-9 PM in the main hall.
8:47 Overview of today’s events: Women in Technology Luncheon (don’t have to be a woman to attend). PASS Summit Expo Hall open from 11 to 5. VOTE IN THE ELECTION BY 3PM TODAY!
8:45 Nice plug for idera and their vespa
8:42 More Steppenwolf this morning. Rushabh Mehta is up on stage on a Vespa right now. There’s some great self-mockery of his “well-shampooed” hair going on.